QUESTION: "Has Disneyland ever considered manufacturing and selling models of the Park and its attractions to our guests?
"Many guests ask for models of the Park for their kids to make, including model kits of the Autopia Freeway, the Disneyland trains, the Columbia, and the Mark Twain."
ANSWER: Yes, Disneyland has considered the possibility of selling model kits of the Park and attractions. When the Park first opened, a model of the original rocket to the moon was available in our shops, but it sold just fairly well. We have considered other model kits of various attractions, but the cost of molds and the initial quantity to order, would be too great in comparison with estimated sales.
QUESTION: "Why is there so much duplication of merchandise throughout the Park? Is this good business?"
ANSWER: There are more than 25,000 different items sold throughout the shops in the Park. In actuality, a small percentage of these items are duplicated and these are popular items like Winnie the Pooh. The reason for the duplication of popular items is so guests can purchase the item in more than one shop. In other words, we want to make it easy for a guest to purchase an item when he wants to purchase it.
QUESTION: "How do you make an appointment with one of the Park's merchandise buyers if you feel that you have a saleable item?"
ANSWER: Call one of our eight merchandise buyers and make an appointment. They can be reached at Ext 441.
Monday, December 22, 2008
You've Got Questions, I've Got Answers, Part 7
The sixth batch of questions relating to Disneyland and Walt Disney Productions, as posed by Disneyland employees in 1972 and published in the July 17, 1972 Disneyland Line. More details can be found in Part 1.